The Think Positive Campaign was originally created to be a standalone Instagram post for the Cleveland State Recreation Center. It has been given a theoretical expansion in order to showcase the possibilities behind a full campaign using the messaging of the original graphic. This project was created within the guidelines of the CSU Rec Center style guide on Adobe Illustrator. Deliverables include a social media post, a poster, sticker designs, and wearable merchandise.
Audience: Cleveland State University Students
